Since autumn of last year (2016), the Côte d’Azur will be represented throughout the world by a single brand name: Côte d’Azur France.
People will no longer refer to the Riviera, Cannes or Nice, but rather to the umbrella brand that covers the coastal territory stretching from Menton to Mandelieu-la-Napoule.
This will not, of course, prevent each city, each urban area from keeping its unique personality, its special charm, its own strong points; but with respect to the rest of the world, it is the very famous name of the Côte d’Azur which will carry our torch, accompanied by our national identity: France, in order to properly emphasize the French cultural character of our Coast.
Unity is strength
Why make a statement with this name?
Because we want to show that we are all united — local governments, hotel keepers, restaurateurs, convention centres, etc. — working together for the comfort and in the service of our clients from France and the rest of the world. We work all year long to make your holidays and visits throughout the year a resounding success, so you can enjoy our exceptional climate on the shores of the sparkling Mediterranean.
Solid values that help us to better receive you
Our Côte d’Azur stakes its claim to being:
- LUMINOUS AND RADIANT: bathed in sunlight, joyous, regenerating, colourful, beautiful, sensual, awakening the senses. It is the elegant dream incarnate.
- OPEN AND WELCOMING: warm, human, international.
- INNOVATIVE AND CREATIVE: bustling, dynamic, active, creative, multi-faceted. Unexpected, out-of-the-ordinary.
- TIMELESS: proud of its southern traditions, of its heritage, its history, and steeped in a solid cultural, gastronomic and linguistic heritage that transcends time and fashion.
Riviera Holiday Homes, partner with the Côte d’Azur France
Riviera Holiday Homes, specialist in holiday villa and apartment rentals on the Côte d’Azur (and in particular, Nice and its region) strongly affirms the values of the new “Côte d’Azur France” brand. Each year, our company welcomes hundreds of holiday-makers who come from all around Europe, the United States, Russia, the rest of the world, and of course from France. And we have only one desire: to make their stay a happy one so they’ll come back often!